Analytics
Carefully analyzing all metrics related to a campaign can mean the difference between success and failure of your campaign. Our marketers have the technical tools and experience to analyze the following metrics:
- Open-rate (OR)
- Click-throught-rate (CTR)
- Conversion-rate (CR)
- Average Order Value (AOV)
- New vs. Repeat customers
- Customer Lifetime Value
- Upsell and Cross-sel functionalities
- Effective Cost per Lead or Sale optmization
After analyzing all different ratios and benchmarking them with industry averages we are able to estimate the percentage increase we can achieve by adapting your marketing message, design creatives or order process.
